"Each of us must find meaning in our work. The best work happens when you know that it's not just work, but something that will improve other people's lives. This is the opportunity that drives each of us at this company."
The new CEO of Microsoft, Satya Nadella, emailed this to his staff on his first day in the job.
It captures what drives this blog too.
[As found on Hugh McLeod's, Gaping Void.]